Beauty & Cosmetics

GlowNest Skincare – USA

About Client

GlowNest is a premium organic skincare brand based in Los Angeles, known for its clean beauty formulas and sustainable packaging.

Challenge

Despite having an exceptional product line, GlowNest struggled to reach new audiences online. Their eCommerce conversions were low, and their social media engagement was inconsistent.

Solution

Elite Digital Hub launched a full-funnel eCommerce campaign, combining paid ads on Instagram and Google Shopping with influencer collaborations and a retargeting strategy using Meta Ads. We also revamped their product pages with conversion-focused content and visuals.

Results

GlowNest saw a 3x return on ad spend within 60 days. Website traffic increased by 70%, and cart abandonment rates dropped by 25%. Monthly online sales doubled within the first quarter.

LuxePalette Cosmetics – UAE

About Client

LuxePalette is a Dubai-based cosmetics startup offering bold, cruelty-free makeup products aimed at Gen Z consumers.

Challenge

The brand needed to establish a strong visual identity and connect with its youthful target audience through platforms like Instagram and TikTok.

Solution

We built a vibrant content strategy with weekly short-form video reels, interactive giveaways, and trending influencer partnerships. Hashtag challenges and UGC campaigns helped drive viral reach.

Results

In 90 days, LuxePalette’s Instagram following grew by 130%, and TikTok views surpassed 2 million. Sales from social channels increased by 80%, with a 45% boost in repeat customers.